We were recently asked to develop a new logo for Ashfield Shopping Centre. We created five initial concepts for our client to pick from. Form there two options were selected and we worked up variants of each using different colours and fonts. From this design round our client was able to select the final logo design.
We then produced all file formats needed for print and web use including logo options in black & white, CMYK and RGB. A simple “brand rules” guide was also developed to help ensure that the logo gets used correctly and consistently by different supplies to the centre.
